We are in business to make profits from the direct marketing to consumers of collectible products that meet man's desire to acquire objects of lasting value, to pass on to future generations.

We will endeavor to succeed by meeting our basic responsibilities to two primary groups: our customers and our associates.

Responsibility to Customers: We believe that MBI can grow, prosper, and provide good opportunities for our employees only if we meet our basic responsibility to provide (a) excellent products and (b) superlative service to our many customers around the world. We must always remain dedicated to the principle that satisfied customers are the key to whatever success we might hope to achieve.

Responsibility to Employees: Our other basic responsibility is to our employees — to provide competitive compensation, a good working atmosphere, and excellent opportunities for growth and advancement. We are anxious to reward good performance. We continually strive to make MBI an unusually attractive place for good people to work.

We will pay constant attention to costs and efficiency. Only by operating efficiently can we attain the combination of competitive prices and competitive wages that is essential to our continuing success.

We will staff with honest, conscientious and capable employees at all levels of our organization.

We will strive for continuing growth in our business, primarily because it is key to providing optimum opportunities for growth and advancement for our employees.

We will operate our business to the highest ethical standards.